Before giving any gift, you should know if either the giving or receiving company has policies regarding gifts. The most extreme are the no-gift policies that became popular in the late 1980s, partly as a result of scandals involving gifts and partly as a reaction to the perceived excesses of that decade.
More common are restrictions placed on the value of a gift or on situations in which gifts may be given. Ask the potential recipient if his or her company publishes an ethics handbook or has any policy on receiving gifts. If so, then follow it to the letter.
A few words of advice:
Giving gifts during a bidding process is a definite no-no, even if a holiday happens to fall during this time.
Lavish gifts, such as cars and luxury vacations, are suspect and should be used only after careful consideration.
Even when there isn't a stated restriction, be careful not to create the wrong impression with a gift. Anything that might embarrass your recipient or lead to a reprimand can sabotage a valuable relationship.
Marketing Tips for Promotional Merchandise Market:
• Want to sell your product quick- think of best buy promotion and use free giveaways. • Merchandise gifts, more known as corporate or business gifts help the marketing tool of the 21st century. • On many occasions when you purchase promotional items in bulk you also receive some kind of gift giveaways. • Branded promotional products are the best marketing tools and you often achieve desired effects when using branded items. • Promotion is the business of communicating with customers and it will provide information that will assist them in making a decision to purchase a product or service, therefore use of boards and promotional signs are very essential to get noticed and encourage your target group to take part in the promotion. • Sales promotions or corporate advertising is a way to get more potential customers, boost your sales, increase the visibility and popularity of your brand using promotional merchandise. • When talking about merchandise items, we often think of promotional items that nowadays are a new promotions revolution and great tools in the events industry. • In the recent years online promotions are a phenomena of online marketing but still use some types of promotional merchandise that can be sent to clients. • Whether it is mouse pads you are using as free giveaways or any other promotional items you can be sure you can achieve desired effect for your event. • In promotional advertising the consumer promotion needs to be brought to the public's attention with a strong message that is why it is crucial for your company to invest in imprinted promotional merchandise.