We hope that our range of similar products will help you to quickly find promotional items for your next promotion and explore our range of promotional products to find other similar in shape, size or colour items.
Commonly known as the number-one vehicle for carrying an advertising message, promotional products actually offer more of a response mechanism than other standard media. Not all companies track their results, but some do.
Using imprinted products such as gloves, caps, keytags, etc., as a way of promoting its "Call Before You Dig" seminars on maintaining safe working practices in cable line areas, AT&T generated a 95-percent success rate in scheduling seminars, which, within a year, translated into a 100-percent decrease in underground cable cuts.
As a way of improving response to its customer-satisfaction surveys, a manufacturer/servicer of electronic document-processing solutions included a piece of foreign currency and a customised description with them. It generated a 43-percent response.
A Nabisco co-op promotion offering imprinted NFL merchandise with proofs-of-purchase garnered increased market share of 1.5 points and a $200 million increase in sales volume for the advertised brands.
The Kirby Company used promotional materials to assist its dealer system in illustrating the benefits of a new home-care system. Those who used the materials achieved a 50-percent higher closing rate than those who didn't.
For the grand opening of a new branch, a well known bank used a wide selection of promotional products as gifts to walk-ins and as incentives for opening new accounts or making deposits to existing accounts. Deposit amounts exceeded the bank's original goal by a staggering 225 percent, and new accounts beat the goal by an equally impressive 209 percent.
Utilising an incentive of two school-locker magnets, each featuring images of four top rock music artists, Warner Bros. Music, in a co-op with HMV, a chain of record stores, achieved sales of 50,000 CDs or tapes of those artists in a one-month period.
Marketing Tips for Promotional Merchandise Market:
• No matter how cheap your giveaways are, the effect is that your company is memorised and associated easily with the promotion. • Do you want to keep your customers happy? Free giveaway thrown in with their Sunday paper of weekly grocery shopping is a top idea. • Many ideas? Many concepts? Not sure what to choose? Promotional concepts in form of some giveaways of free samples may be the right choice as advised my marketing experts. • Promotional merchandise is widely used in all sorts of events as marketing giveaways. • Thinking of rising costs for your marketing campaign? Do not worry cheap pens, pencils, lanyards and many more promotional items are at easy reach and we can source them for you at a low cost. • In promotional advertising the consumer promotion needs to be brought to the public's attention with a strong message that is why it is crucial for your company to invest in imprinted promotional merchandise. • In your campaign, the target group needs to be made aware of the existence and availability of the product through promotional marketing and some freebies should be made available. • When talking about merchandise items, we often think of promotional items that nowadays are a new promotions revolution and great tools in the events industry. • Sales promotions or corporate advertising is a way to get more potential customers, boost your sales, increase the visibility and popularity of your brand using promotional merchandise. • You have probably seen a car launch promotion or attended a national car show where pretty promotion girls are around, again it is a marketing trick to keep you amused and interested in the product and associate both with beauty and unique.