We hope that our range of similar products will help you to quickly find promotional items for your next promotion and explore our range of promotional products to find other similar in shape, size or colour items.
Although there's hard evidence relating corporate gift giving to increased business activity, it won't exactly give you the confidence to make specific return-on-investment projections in your marketing plan. Chances are you won't be expected to come up with that kind of hard data anyway.
The Promotional Products Association International conducts regular surveys of corporate gift givers and recipients. A recent one shows that vendors who gave were twice as likely to increase their chances of being contacted by customers as those that didn't have a gift program.
Harry & David, a gourmet food company that's a big player in corporate gifts, routinely sends gift packages to some 25,000 customers who spend more than £500 a year with the company. Company research, comparing a control group of 5,000 prime customers receiving gifts with a similar group that didn't, revealed that the former increased their purchases by much more than the latter.
Even if your company isn't up for that kind of research, it doesn't mean you can't have a strategy. As long as you do it right, gift giving will help to build the relationships that are the lifeblood of your business.
Marketing Tips for Promotional Merchandise Market:
• New, flashy (lanyards) are a hit in promotional products industry. • You have probably seen a car launch promotion or attended a national car show where pretty promotion girls are around, again it is a marketing trick to keep you amused and interested in the product and associate both with beauty and unique. • Wide range of promotional staff can be found here, anything fancy or simple with prices starting at few pence to suit your budget and desire to launch effective marketing campaign. • Most of your customers are probably big fans of golf so it is worth getting some small golf giveaways. • A standard, model promotion in the huge and still growing events and conferences industry will always incorporate some kind of promotional merchandise of giveaways. • Promotional merchandise is widely used in all sorts of events as marketing giveaways. • No matter how cheap your giveaways are, the effect is that your company is memorised and associated easily with the promotion. • Sales promotion can be done using simple free giveaways or visual promotional items. • Many ideas? Many concepts? Not sure what to choose? Promotional concepts in form of some giveaways of free samples may be the right choice as advised my marketing experts. • Branded promotional products are the best marketing tools and you often achieve desired effects when using branded items.