We hope that our range of similar products will help you to quickly find promotional items for your next promotion and explore our range of promotional products to find other similar in shape, size or colour items.
Although there's hard evidence relating corporate gift giving to increased business activity, it won't exactly give you the confidence to make specific return-on-investment projections in your marketing plan. Chances are you won't be expected to come up with that kind of hard data anyway.
The Promotional Products Association International conducts regular surveys of corporate gift givers and recipients. A recent one shows that vendors who gave were twice as likely to increase their chances of being contacted by customers as those that didn't have a gift program.
Harry & David, a gourmet food company that's a big player in corporate gifts, routinely sends gift packages to some 25,000 customers who spend more than £500 a year with the company. Company research, comparing a control group of 5,000 prime customers receiving gifts with a similar group that didn't, revealed that the former increased their purchases by much more than the latter.
Even if your company isn't up for that kind of research, it doesn't mean you can't have a strategy. As long as you do it right, gift giving will help to build the relationships that are the lifeblood of your business.
Marketing Tips for Promotional Merchandise Market:
• Sales promotions or corporate advertising is a way to get more potential customers, boost your sales, increase the visibility and popularity of your brand using promotional merchandise. • Whether you are launching a product, marketing an item or want to increase customer satisfaction, business giveaways are always a good idea. • Promotion informs customers about the product and tries to encourage them to buy and some methods of promotional marketing include advertising, public relations, price reductions, free gifts, coupons, loyalty rewards and point-of-sale material, freebies and imprinted promotional merchandise. • In promotional advertising the consumer promotion needs to be brought to the public's attention with a strong message that is why it is crucial for your company to invest in imprinted promotional merchandise. • Thinking of rising costs for your marketing campaign? Do not worry cheap pens, pencils, lanyards and many more promotional items are at easy reach and we can source them for you at a low cost. • Promotional calendar, year planners, notebooks are the sort of items that are always highly desired as business or corporate gifts, free samples, promotional giveaways or simply as gifts. • The Business Collection can easily consist of promotional pens, advertising pens, corporate pens and many more. • You can keep your cost down and get blank promotional items, it also works wonders. • Unique promotional items can be used in marketing of your company brand in order to increase the visibility of your company in the sector it operates. • Promotional freebies are something that public loves. No matter how small just source it and spread it to your customers. The effects are guaranteed.