Thank you for visiting one of our wide range of promotional giveaways and corporate gifts.
Our Plastic Pen, described as: Rio satin. Automatic plastic ball pen with satin body and soft grip. Size: 14x1,5 cm
is an excellent idea to advertise your company logo,
to show your customers your business identity,
to create a new look and be more visible,
to create your brand with imprint,
to display your logo,
to strengthen your corporate look using Plastic Pen with your logo,
to personalise Plastic Pen with your company logo,
to add your branding to Plastic Pen,
to replace your old giveaways with a new one - Plastic Pen,
to rely on the magic of Plastic Pen with your logo displayed.
The Plastic Pen can be purchased as plain, without any personalisation for as little as £0.33.
They can also be printed, personalised with your logo up to 2 Colours.
Personalisation price starts from as little as £0.04 and printing size available for this item is 30x7 mm.
You can also purchase a sample of Plastic Pen for a price of £1.04
Why use promotional products
Promotional products offer long-term benefits, such as motivation and recognition, that extend way beyond the idea of goodwill.
Years ago, when companies purchased promotional items, there was often a feeling of bribery attached to the gift. The idea was, I'm giving this to you so that when you need something, you will come to me for it - sort of an understanding of an obligation down the road. In a sense, it was a way to establish "goodwill" with a business partner.
Today, businesses are smarter. Promotional products are no longer just thought of in terms of the goodwill they yield, but in the solutions they provide. Businesses are no longer willing to just spend on advertising, every penny that is expended has to be calculated to produce a return on investment.
This doesn't mean that companies don't have goodwill in mind when deciding how to spend their advertising budget, it's just that goodwill is not enough. Goodwill is the constant. It's always a part of it. It is the one basic starting point for every promotion.
If you give a promotional item with a basic message, the goodwill is the basic starting point. A program is nothing more than getting the particulars in place to get the message delivered.
Getting that message delivered cost efficiently is where promotional products work best. All other advertising involves waste. Promotional products are a targeted medium so the goodwill and the message get to the very person for whom it was intended.
If half of your advertising was wasted, then that means the half that did get to the potential customer has a heavier burden on it to meet the goal of the return on investment. With promotional products, since most can be directed, the burden of the return is far less. Different Terms You'll Hear For Promotional Products
The four major groups of promotional products include:
- Advertising Specialities
- Business Gifts
- Incentive and Awards
- Premiums
Advertising Specialities are useful or interesting articles of merchandise, usually carrying an imprinted advertising or promotional message, given with no obligation. Ad specialities are also referred to as promotional products, give-aways and adcentives.
They're usually distributed in large quantities for an advertising-type purpose such as creating awareness/remembrance of a company, encouraging goodwill between a company and its clients or calling attention to a special benefit of a company or its products; usually without obligation.
Virtually every type of business use advertising specialities from time to time. Specialities are also used a great deal by non-profit organisations like schools, churches, clubs and amateur sports leagues. Your promotional marketing company can provide creative guidance for choosing just the right item for your organisation.
Business Gifts are a product given by a business to its customers, employees, friends or other influentials for goodwill and without obligation.
The imprint on such products is frequently the giver's company name or logo and sometimes they are personalised with the recipient's name as well. However, the imprint on a business gift is usually smaller and placed in an inconspicuous spot, known as a subtle imprint.
Sometimes there is no imprint at all on the product itself, but it is part of the accompanying card or tag. Some common reasons for gift-giving include thanking customers for their patronage, developing business contacts, recognising employee performance/longevity and celebrating special occasions and holidays.
Incentives and Awards are recognition merchandise, often personalised, used to acknowledge performance and milestones and motivate people toward a specific behaviour or objective, be it more sales, fewer accidents, etc.
It is the fastest-growing segment of the promotional products industry, mostly attributable to corporate Britain's increasing focus on motivation, workplace safety and goal-setting.
The most typical products associated with this category have been plaques, service pins, trophies and award jewellery. But today, many other types of products are used as incentives and awards. Products are often selected to reinforce the theme of a special incentive program, like an automotive accessory for a driver's safety program.
More and more companies are using catalogue programs in which points are earned and redeemed for merchandise chosen out of a catalogue.
Premiums are often the same product as an ad speciality, but unlike an ad speciality, the recipient must do something to receive that product. Also, a premium is not always imprinted. When you buy a box of cereal with a toy inside, you have received a premium.
The same is true of the T-shirt you receive by mailing in a proof-of-purchase coupon to a manufacturer or the sleeve of golf balls you received for recommending someone who joined your golf club.
In both cases, an action was required before you obtained your gift. There are several different kinds of premiums, each with different requirements regarding how the premium is received. Some common types include sweepstakes; self- or semi-liquidators; on-pack, in-pack or near-pack; dealer loaders; trading stamps; contests and mail-ins.
Marketing Tips for Promotional Merchandise Market:
• Giveaways with imprinted logo are a form of visual communication with customers
• Most of your customers are probably big fans of golf so it is worth getting some small golf giveaways.
• Corporate products, business gifts or any other promotional items will help to create a new feel in your promotion
• As per various customer research and supermarket statistics, coffee is still one of the best selling products; therefore many companies use coffee mugs as a promotional item.
• Chrome, stainless steel, silver; all well known metal merchandise is very popular as very attractive corporate items.
• You give away, you do not loose. On the contrary, your brand gets a new feel, your customers are happy and most important, 'word of mouth' works in your favour.
• Promo giveaways or freebies are always eye-catching and create an enormous interest from the public.
• How about personalized giveaways for your most valuable customers?
• You can keep your cost down and get blank promotional items, it also works wonders.
• Buying promotional items in bulk is a cheaper option and allows you to concentrate on more expensive part of your promotion.
